Brand Stories

The Remarkable Journey of DevDarshan Dhoop: From a Family Startup in Punjab to a Global Incense Icon
The Remarkable Journey of DevDarshan Dhoop: From a Family Startup in Punjab to a Global Incense Icon
In 1954, a humble family venture in Samana, a small town in Punjab’s Patiala district, took its first steps towards becoming a globally cherished incense brand. Today, DevDarshan Dhoop is... Read more...
The Evolution of BIC: A Brand Story of Innovation, Simplicity, and Global Reach
The Evolution of BIC: A Brand Story of Innovation, Simplicity, and Global Reach
Before the invention of metal pens, writing in the Western world relied primarily on quills, as bird feathers were easily accessible. From around 600 AD, quills remained the primary writing... Read more...
Tinkle Jewels: Melding Tradition with Contemporary Elegance
Tinkle Jewels: Melding Tradition with Contemporary Elegance
Founded by Sakshi Sharma, Tinkle Jewels is a flourishing startup rooted in the beauty of Indian craftsmanship and innovation. Sakshi’s journey with Tinkle Jewels began as an impromptu creative experiment... Read more...
Hoovu Fresh: Revolutionizing India's Traditional Flower Market
Hoovu Fresh: Revolutionizing India's Traditional Flower Market
Hoovu Fresh is a visionary Bangalore-based startup founded by two dynamic sisters, Yeshoda Karuturi and Rhea Karuturi. With a deep-rooted legacy in the floral industry, the story of Hoovu Fresh... Read more...
Phool.co: An Eco-Friendly Startup Revolutionizing Temple Waste Management in India
Phool.co: An Eco-Friendly Startup Revolutionizing Temple Waste Management in India
In India, temples and sacred rituals are an integral part of cultural heritage. With millions offering flowers in prayer, the used floral waste often finds its way into rivers, polluting... Read more...